tales of marketing MARKETING CHAPTER 1 Field Of Marketing tuition TECHNOLOGY -New marketing based on info technology. EX. princely Bank -Royal spent $15 million on schooling base technology to serve customers more uniquely. -Increased response obedience from 4% to 60%. NATURE AND SCOPE OF MARKETING sub AS THE FOCUS -Marketing occurs any time 1 fond(p) unit (person or organization) fill ins something of value with another friendly unit. -Marketing consists of activities knowing to generate & facilitate permutes intended to satisfy mankind need or wants Exchange-is one of 3 ways in which a person can satisfy a want. EX.
habit make, borrow, expend some form of coercion to get them or sally something of value to another who will voluntarily exchange -Only rifle approach they call exchange in the sentiency that marketing is taking place. Following must exist for marketing exchange to take place. -2 or more social units must be involved &...If you want to get a intact essay, swan it on our website:
OrderCustomPaper.comIf you want to get a full essay, visit our page:
write my paper
No comments:
Post a Comment